Marketing often appeals to not only creative thinkers but also numbers-minded statisticians. That growth might be good news for the economy, but it can create challenges for the beginner marketer. necessary, you need to know how to stay up-to-date on trends, be optimistic, able to understand your consumer, and So I’ll share with you how I got into marketing and how you (unlike me) can have a well thought out career journey. relations, communication, and the various stakeholders involved. The marketing field is available to people with a wide variety of abilities. Marketing offers various career opportunities, so it's easy to choose one that reflects your interest, values, and personal style. The marketing and media industries are packed with interesting job options, and it might turn out you're perfect for a line of work you've never considered. International students should take a look at some of the successful That's where Nike's "Find Your Greatness" Marketing skills cross borders and if you’re good, you can work from anywhere in the world. If you're an effective communicator, like people and constantly obsess about what drives their spending habits, marketing may offer a satisfying career path. However, it’s not just all about tools. And I’m not just talking about the nightlife. consumers don't compete in the Olympics; they're high school basketball players, morning joggers, cyclists, and Why should I study marketing? Philip Storey runs his own email and lifecycle marketing agency (, coaches highly successful individuals in business and works closely with top brands. There’s a huge global demand for marketers. We strive to provide students world-class resources to help them You’ll need to be willing to learn new things, every day. knowledge that can help you in any business-related career, because you'll understand the importance of consumer Well there is (function(){ « Study Guide by Subject   There are good opportunities for progression. The skills gap in the marketing industry is massive. The career test will cross-reference your answers with our careers database and provide you with a career category and an explanation. and "is Technology has evolved so quickly, meaning that marketing has had to adapt and evolve rapidly. to see Use these strategies to boost your marketing career … There are endless Is it the right choice for me? Whether you’re just starting your career with zero connections or … Having a marketing degree under your belt is also what most employers demand. You … can work for a car manufacturer, a food chain, clothing designer, celebrity, university, etc. The truth is that there is no one trait or If you love to learn, you’ll enjoy marketing. Marketing consists of several different career possibilities: advertising, public relations, brand management and market research, to name just a few of the big ones. These are important questions to ask as you to ask yourself questions like "why study marketing?" if this is the right area of study for you. oriented, a planner but also open to last minute changes, you need to be a leader at times and a follower when The great thing about a marketing degree is that it can prepare you to enter any number of fields related to creating and promoting a product, and your major will teach you basic marketing principles that you can use regardless of the industry you’re targeting. While many jobs in marketing are appealing, keep in mind that you … Of all the industries you could choose, marketing is one of the most rapidly evolving ones of our time. })(); Copyright © 2020 Smeal College of Business, Researching Companies, Networking & Career Fairs, Smeal Undergraduates, One-year Master’s, and Smeal-Tracking Students. Think about it, basically every company or brand needs a Even in … You could be optimising a website in the morning, sending email campaigns before lunch, then working on content … Marketers are the people who make us Just do it, entice us to get the London look and Turn it … Your network of colleagues, suppliers, partners and technology companies means you’ll always be growing your network and meeting new people. Scoring well on this set of questions in the marketing career quiz indicates that you would be well suited to roles where you are a key project manager – such as the manager for new product development projects. A And the best part about the whole thing? s1.charset='UTF-8'; The campaign focused on identifying with your everyday athlete. so on. Since they weren't going to get all the exposure and perks of being an official sponsor they had different career opportunities—it doesn't There are two main areas for marketers: the client side and the agency side. tools and engaging websites that offer only best in class products and services. There are several factors international students should consider as they decide what major to pursue. marketing as a whole and all the different responsibilities involved in a marketing career. 2. They’re good, we promise. Visit the Study in the USA School search to find schools that offer programs of study in Marketing. Review Your Skills and Experience: List your marketing skills, experience, and achievements.Keep this list handy to help you match your qualifications to jobs… marketing can get a job almost anywhere these days. Once you graduate, you students around the world. Here’s a peek into my rulebook for crushing it in marketing. If you like variety in your work, then marketing is a great career option. Luckily marketing positions are becoming a major priority in many companies and consequently international students who study If job security is on your mind, marketing could be a good option, because there just aren’t enough marketers to go around. marketing job you'd like to have and make it happen! There’s a good chance, I would have become an Advertising Account Executive, which is a salesperson. If you want to study marketing at one of "America's Top Colleges" learn more about, The quality of an instructor can either make or break a course. What do I need to do to work in marketing? The applicants are selected according to the applicatio… list of specific traits that a marketing professional needs to have, but a sort of combination of all of them all. Nike's marketing team used an inspirational message as the center of their So, if you like your tech and you’ll love marketing. decide what major you'd like to pursue. marketing degree will open many doors for you in your career, as it is an integral and in-demand job for most to come up with a really great marketing campaign to compensate for it. Marketing Trainees will learn about advertising, PR, consumer bonding, direct marketing, and project management within their first two years. If you possess these qualities, then you may be a good candidate for a career in marketing. marketing team. had worldwide. The client side involves working in the marketing … Another important question to ask yourself is if marketing is a good career path to choose? Really, the list could go on and on but you get the basic idea. This week, we're highlighting Florida's state capital, Tal… Now that we know there are a ton of job options out there, what exactly will a marketing job involve? Marketing is a fascinating field. Many of the consultants at my email marketing agency do this, because they have specific skills and have created high demand for their time. Read on to see what marketing is all about and if you're cut out for this It also means that you could go freelance and be a digital nomad, working from wherever you’re happiest. This is probably the first question you should ask yourself as you consider pursuing a degree in marketing. Studying marketing in the USA presents international students with a lot of The skills and techniques you'll learn while studying marketing can help you later on, if you decide to Nike made an amazing and inspirational video about average athletes pushing the limits and finding their for example: they lost the chance to be the official sportswear sponsor of the 2012 Summer Olympics to their biggest After all, the marketing world — or any career niche — truly covers a wide spectrum of choices. Find out why marketing could be your dream career! did to get an Olympic sponsorship. What to expect next: The test will tell you what type of career best suits you and will give you several examples of jobs within that career. A commitment to a few foundational ideas gave me the start I needed to grow my marketing career and business to where they are today. While there is a wide range of jobs that each taps into a different specialist skillset – and the availability and means of compiling and interpreting vital data … Many industry reports from all over the world show that there just aren’t enough marketers to help, which probably goes someway to explaining why so many marketing campaigns are not so good. Yes I think this is a good ideas to give us this because I was lost I didn’t know what the PR deals with but now I … This one video had more The marketing function involves growing the value of brands within the P&G product range. several personality traits and characteristics to make it in the marketing world. You could be optimising a website in the morning, sending email campaigns before lunch, then working on content and meeting new technology companies later in the afternoon. In this article, I’ll share 5 reasons why marketing could be your dream career, based on my 15 years in marketing while running Enchant, an email marketing agency. Luckily, there are a few tricks you can use to get the edge on your competition. Nike didn't even spend half the millions of dollars Adidas Marketing is one of the most popular career destinations for newly qualified graduates. all the great job opportunities, cool job description, and the fact that you may have the perfect personality type And it is easy to see why. Digital marketing allows you to start a career in a different line of work, including social media marketing, search engine optimization, email marketing, PPC expert, content writer, designer, … the standard data collecting, budgeting, and marketing strategies kind of thing, but what about the exciting stuff? If you’re considering marketing… It’s a very good combination of 3 main elements: CREATIVITY; ANALYTICS; PSYCHOLOGY; I call it – The Marketing CAP. Well, it's an industry that has plenty of perks, although you should not believe everything (or, to be honest, almost … Once you’re a few years into your marketing career, you can do the same. Is a Career in Marketing for You? Marketing managers in 2015 earned a median annual salary of $128,750, according to the BLS. need to be creative and self-motivated, you have to be able to work well in a team environment, very detail Really the "fun" part of the job depends on you. competitor, Adidas. One thing is for sure, the next day will be completely different! Although successful marketing After you graduate with a marketing degree, decide what type of s0.parentNode.insertBefore(s1,s0); It is important confine you to one type of business or industry. own greatness, then they used social media to share the video and engage their consumers. For me, being a marketer has been one of the most exciting professions there is. Our analysis of marketing job postings found that 94% of employers are seeking candidates with a bachelor’s degree … Alternatively you would also be suited to working as a marketing consultant or in a sales role. exciting and fast-paced career. ... Top Tip: Before you embark on your digital marketing career, find out what the most in-demand digital marketing skills are. When you study marketing, you'll acquire @NWMOSTATE believes in quality instruction as all c…, The latest International Student Offices Paper! s1.src=''; For me… You might want to discover the 7 big digital marketing benefits first. Entry-level marketing roles can include: marketing manager… With marketing jobs growing 9% faster than the national average and the average median pay $124,850 per year for a mid-level marketing manager, a degree in marketing is a smart idea. Whether you are skilled in writing, analytics, graphic design, leadership or others, there are marketing careers available to you with high … Updated December 12, 2019 So, you're considering a career in advertising. Because the industry is growing so fast, it means we all need to continue learning. 1 A six-figure income and management position isn’t guaranteed by any means, but it does show there’s potential to earn an impressive paycheck if you’re willing to put in the work. Marketing isn’t a career for everyone, but it does have its perks and it can be a challenging and rewarding career choice. If you like variety in your work, then marketing is a great career option. I have worked in the marketing world for 15 years and I still learn something new every single day, which is why I love what I do. to excel in the marketing world. s1.setAttribute('crossorigin','*'); pursue a different type of degree like business management or advertising. campaign—one that their consumers could identify with—and ultimately gained as much exposure as Adidas Google Hangout with IBM on the different marketing career paths. or "Is it a good career path to choose?" and "is it something you'll enjoy doing?" If you love collaborating with others, a marketing career could be just what you’re after. Olympics. « Study Marketing in the U.S. Over time we will be updating this section and including more information for those who want to study marketing in the USA and for other countries, but please feel free to post your thoughts and comments on our Facebook fan page, and also follow us and post questions through Twitter. But first, let’s look at what digital marketing is and what skills are in demand! He encourages graduates to pursue an exciting and successful career in marketing. investigate and pursue an international education, through relevant content, custom online It's not as important to know what particular path you will end up following but instead knowing if marketing … Marketers get to use some really interesting tools and technologies and the options are vast. So, if you’re a social butterfly, marketing could very well be a great career choice. Let's take Nike helped me get*** Reply Phiwe mthembu says: September 30, 2020 at 4:53 pm. Marketing isn't for everyone—it's an exciting and rewarding career, but you need to possess a combination of marketing campaigns created by American companies to get an idea of just how cool marketing can be. When you study marketing you don't normally study a specific type or area of business, you'll study s1.async=true; Is a Career in Marketing Right for Me?. In conclusion, as you ponder the questions "is marketing right for you" or "why study marketing", just think about marketing right for you?" @CollegeNET's 2020 Social Mobility Index ranks CSUDH 10th in educating students from low-income backgrounds and gradu…, We've got a brand new #DestinationoftheWeek for you all! Benefit from More Career … swimmers. What's the moral of this story? campaign came into play. Thanks to @IA_at_THKoeln @UK_awards, RT @DominguezHills: . Our vision is to be the company that best recognizes and serves the needs of international than 4 million views, and Nike's campaign was featured in the media almost as much as Adidas was during the companies. Make a Career Plan: Although your career path will likely have many twists and turns, creating a career plan can help you navigate the road ahead. professionals come from different backgrounds there are some personality qualities they tend to have in common; you var s1=document.createElement("script"),s0=document.getElementsByTagName("script")[0]; The majority of Nike's Your skills will be transferable into other geographies, which means you could relocate with ease. Make sure a marketing career path is right for you. career opportunities in the marketing world. var Tawk_API=Tawk_API||{}, Tawk_LoadStart=new Date(); As the great Steve Jobs said, sometimes you can only connect the dots looking back.